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	<title>Order Soma - Pharmacy you can trust!</title>
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		<title>Order Soma - Pharmacy you can trust!</title>
		<link>http://blog.eclickperformance.com/2009/07/01/let%e2%80%99s-talk-usability/</link>
		<comments>http://blog.eclickperformance.com/2009/07/01/let%e2%80%99s-talk-usability/#comments</comments>
		<pubDate>Wed, 01 Jul 2009 20:40:45 +0000</pubDate>
		<dc:creator>John Droese</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[alt tags]]></category>
		<category><![CDATA[usability]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://blog.eclickperformance.com/?p=66</guid>
		<description><![CDATA[ Order soma, Usability is one of the most overlooked aspects of good web design.  Cheapest soma online, I love going to the site TED.com and watching the lectures of some of the most brilliant minds living today. For a site that delivers Informative, Illinois IL Ill., Ordering soma from canada, Inspiring, and fascinating [...]]]></description>
			<content:encoded><![CDATA[<p> <b>Order soma</b>, Usability is one of the most overlooked aspects of good web design.  <b>Cheapest soma online</b>, I love going to the site <a title="TED" href="http://www.ted.com" target="_blank">TED.com</a> and watching the lectures of some of the most brilliant minds living today. For a site that delivers Informative, <b>Illinois IL Ill.</b>, <b>Ordering soma from canada</b>, Inspiring, and fascinating lectures they need to make sure their web sites’ usability is held to the same standards as their speakers, <b>ordering soma online legally</b>.  <b>Acquistare a buon mercato soma</b>, When I see a talk by a speaker that I would listen to no matter what the topic is, such as Al Gore, <b>buy generic soma</b>, <b>Osta alennus soma</b>, Tim Berners-Lee, Julia Sweeney, <b>cheap soma online</b>, <b>New York NY N.Y.</b>, or J.J. Abrams, <b>Kjøp Discount soma</b>, <b>Osta alennus soma</b>, I click through to the video and enjoy, but I am not familiar with everyone that lectures at TED, <b>soma online</b>, <b>Soma pedido en línea</b>, so there is need to see what the topic of the talk is before I click through. Now when I do click through the entire title of the talk is revealed, but if I am not interested I have to click the back button and I shouldn’t have to, <b>order soma</b>. That is why there are ALT tags, <b>South Carolina SC S.C.</b>.  <b>Ordering soma</b>, <p style="text-align: center;"></p></p>
<p></p>
<p>[caption id="attachment_68" align="aligncenter" width="300" caption="TED.com - Truncated Titles AND ALT tags?"]<a href="http://blog.eclickperformance.com/wp-content/uploads/2009/07/usability-alt-desc-graphic1.jpg"><img class="size-medium wp-image-68" src="http://blog.eclickperformance.com/wp-content/uploads/2009/07/usability-alt-desc-graphic1-300x197.jpg" alt="usability - alt tag description graphic - TED.com" width="300" height="197" /></a>[/caption]</p>
<p>You will notice in this screen shot of the TED.com site they truncate some of the titles of the talks with ellipsis (the worst culprits shown with red arrows), which is fine if you provide the entire title in the ALT tag, <b>cheap soma online legally</b>, <b>Connecticut CT Conn.</b>, but they don’t, they give you the same truncated description, <b>buy generic soma</b>.  <b>Ordering soma from canada</b>, On this particular day half the talks to me are a mystery with such titles as: “Katherine Fulton: You are the…”, or “Philip Zimbardo prescribes a…”, <b>soma pills</b>, <b>Minnesota MN Minn.</b>, and “Paul Collier’s new rules for…”.</p>
<p>New rules for WHAT, <b>North Carolina NC N.C.</b>.  <b>Order soma</b>, You are the WHAT.  <b>Billige soma Apotheke</b>, WHAT are you prescribing Phil.</p>
<p>This is a cousin to mystery meat navigation where the user has to guess at what they are clicking through to, <b>Arizona AZ Ariz.</b>.  <b>Köpa soma</b>, Again, wouldn’t be that bad if I could hover over the link to see the full title, and why they don’t include the full title in the ALT tag is beyond me.</p>
<p>Remember when you truncate links or titles to articles, make sure your ALT tag gives the full description, that is what they are there for.  They are also for the handicapped, but I guess in this case all of us are handicapped when it comes to figuring out what these talks are about, <b>order soma</b>.</p>
<p>Another quick example off the top of my head is at ABC.com where they allow you to watch their shows online. When I open up their player and chose the show “What Would You Do?” I found each episodes summery a description of the concept for the show as a whole, but not actual details on what each episode contains. Even though this ABC player is in Flash I am considering these roll over descriptions alt tags and it just repeats the same  text for each episode. Now I believe some of their shows like LOST do give summaries for each episode, but it shouldn't be hard to do it right for all the content.</p>
<p>Trust me your users will thank you for it.</p>
<p></p>
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